A narrative of contrasts, told through style

Born from a shared love of the arts and grounded in creative self-expression, Sunday Story blends natural elegance, playful femininity, and effortlessly cool into every collection. At its core, the brand explores duality - where resort ease meets city energy and intertwines with twisted chic.

Each season is a curated mix of elevated essentials and bold statement pieces, crafted with luxurious sensibilities and designed to spark joy in the everyday. It’s fashion that embraces contradiction: structure and untamed volume, softness and strength, simplicity and impact.

A story of modernity and meaning, stitched with care.

At Sunday Story, we’re not just creating clothes, we’re creating experiences. Our story is rooted in celebrating women who live life on their own terms.

From statement western-inspired designs to everyday essentials, each piece is crafted with intent, a sustainable thought process and longevity as key character.

Shaping Sunday Story!

Behind Sunday Story is a collective of creators, thinkers, and doers united by a shared motive to deliver micro-moments that make life feel expansive through our clothes.

We identify as storytellers who value intention over excess, craft over convenience, and meaning over trend.
Each piece we create is born from dialogue, between form and function, modernity and mindfulness, timelessness and the now.